Ideas that fit TikTok
- Bold for the first line of your bio, such as what you post about.
- Bold Script for a nickname or a sign-off.
- Fullwidth for the wide “aesthetic” look.
- Small Caps for a short call to action, such as “link below”.
Keep hashtags plain
Hashtags are how videos get grouped and found. A hashtag written in styled letters is a different string of characters, so it will not match the plain hashtag people search for. Style the words around your hashtags, not the hashtags themselves.
Length and counting
Styled letters from the mathematical alphabets take more room than plain letters in some character counts. Your nickname can be up to 30 characters, so if a styled nickname is close to that, check that TikTok keeps all of it. The character counter shows the different counts side by side.